Keyword Research Services for Small Businesses

Small business owners, are you tired of useless tool-generated keyword lists that contain only a few generic keywords and don’t even explain how to use them?

“We offer manually conducted keyword research services using Google SERPs, showing whether each keyword can rank in the 3-Pack or only in organic search, which keywords should be used on pages, and which blog post category each keyword should be used in.”

Get rid of generic lists and get in-depth keyword research for your business.

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Why Small Businesses Need
Keyword Research Services

Keyword research gives your pages clearer direction before SEO work starts.

The SEO Foundation

A perfect keyword list is the backbone of SEO because it connects with every SEO activity. In our view, it’s the most important part and deserves proper time and attention. A mistake at this stage means that all future efforts may not deliver the right results, making strong rankings almost impossible to achieve.

Keyword Research Tools Fail

Tool-generated keyword lists are useless. The factors shown in these lists, such as keyword volume and competition, are often inaccurate. You and other businesses in your industry receive the same type of data, so everyone follows a similar strategy to rank in local and organic search results.

Priority-Based Keywords Targeting

Some business owners can survive for only a short time because of their business expenses, while others can survive longer. That’s why the keyword portfolio we provide includes a low, medium, or high priority level for every keyword, allowing SEO strategies to be planned according to your business situation and budget.

Different Search Intent

Searcher intent differs for every query. Google prioritizes the page that matches the intent of the user. So, if you don’t know which keyword should be used on which page or blog post based on search intent, your content won’t be able to rank on Google’s first page.

Missed Long-Tail Queries

Long tail keywords get 70% of the searches on Google globally. We use 8 types of modifiers to make long tail keywords, which help in ranking a page for multiple queries and getting the most benefit possible for your business in getting strong visibility and rankings.

What We Need Before
Keyword Research Work Starts

To start this service, we need:

  • Your website URL
  • Your main competitors
  • Your main services
  • Your business goals
  • Access to Google Search Console
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How Long Does Keyword Research Take?

Keyword research takes 2-weeks. It depends on your business industry and size, and the number of competitors we choose. Search behavior changes all the time—what people search for, how long their queries are, and the context around them. That’s why keyword research is an ongoing process, not a one-time task.
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Our Keyword Research Process

NoxRank follows an in-depth keyword research process, which later helps you write human-friendly and keyword-rich content that actually helps your business to get targeted leads in the long-term.

1. Create a Keyword Seed List

Based on what your website is about, what your potential customers are searching for, the features of the product or service that your business offers, location modifiers that your target customers might use, and who your service is for.

2. Expand the Keyword List

We expand your business keyword list using forums, competitor websites, your Google Business Profile and using Google features like: Google SERPs, discover more places, people also ask, related searches, Google suggests, Google Search Console, Google Keyword Planner, and paid keyword research tools like Ahrefs, Semrush and AnswerThePublic.

3. Build a Keyword Portfolio

We collect data from all the platforms we have mentioned and enter it into the Keyword Portfolio tab in the Google Sheet.

4. Choosing Topics and Subtopics

Based on the keywords we find and our expertise in your business’s industry, we choose the topics and subtopics.

5. Choosing Priority Level

We select the target location from which you want customers, manually enter every keyword into the Google search bar, and assess whether it can rank in the Google 3-Pack, organic searches, or neither. Based on this, we choose a priority level for every keyword.

6. Keyword Grouping and Mapping

We group keywords based on topics and subtopics so that you can use them in the right place. We also assign target queries to important pages so every important keyword has a clear purpose.

What’s Included in Our
Keyword Research Service

You are given a keyword list, clear direction on where to use each keyword, and its importance—what to use first, what to use later, and what not to use.

List of All Keywords

All keywords are collected from more than 10 platforms, ranging from hundreds to thousands.

Keywords Direction

Direction is provided on where to use each keyword so the work can be done systematically.

List of Seed Keywords

Seed keywords that can be used to generate thousands of new keywords.

Importance of Each Query

Based on priority, which keywords should be used first, which later, and which shouldn’t be used.

Benefits and Limitations of
Keyword Research Services

Every service and product has some benefits and limitations. Let’s see what benefits you get from this service and what its limitations are.

Benefits

  • Better search intent understanding
  • Sales funnel-based targeting
  • Where to use which query
  • Can it rank in the 3-Pack
  • Can it rank in organic searches
  • Time-saving if it can’t rank anywhere
  • New content creation ideas

Limitations

Why Choose NoxRank
for Keyword Research Services?

You must have realized by now how the keywords we provide differ from the ones you get from the market or by using expensive tools. NoxRank is an SEO company that never compromises on quality because cheap services may save money temporarily, but their side effects always appear in the long term.
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Local Keyword Research Services

Local keyword research services are completely different from general keyword research services. If you are using an expensive tool for this, unsubscribe from it today because these tools won’t even provide 1% of the keywords with local intent.

For this research, we check:

  • Core service terms
  • Local search intent
  • Map Pack behavior
  • Location modifiers
  • Geo-specific keywords
  • Buying and comparison modifiers and more
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Keyword Research Tools We Use

Since almost our entire process is manual, we don’t rely heavily on keyword research tools like Ahrefs or Semrush. You already know the reason, but we use these tools at the end only to make sure that no important keyword has been missed. That is their only purpose, although we use all these tools.

  • Ahrefs
  • AnswerThePublic
  • Semrush
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Keyword Research Services FAQs

These FAQs answer the main questions small businesses usually have before starting keyword research.
What is keyword research?

Keyword research is the process of finding the searches people use when looking for services, locations, answers, prices, or businesses like yours.

Why shouldn’t I use keywords taken from tools?

Keywords provided by tools are generic and are given in the same way to you and other similar businesses. The factors shown with them, such as competition level and search volume, can also be inaccurate. These tools also don’t tell you which queries should be used on which pages or which queries belong in specific blog post categories.

Why is priority-based keyword targeting important?

Every business has a different budget and situation. Whether you should target customers in the Awareness phase, Consideration phase, or Conversion phase depends on your business’s situation and budget.

What are keyword grouping and mapping?

Keyword grouping means creating groups of queries related to similar topics, while keyword mapping means deciding which queries should be used on which pages and posts.

Do you also offer local keyword research services?

Yes. Since we have extensive expertise in local SEO, local keyword research is one of our main services.

Do you offer keyword research as a separate service?

We don’t want your time and money to be wasted. As we have already explained, keyword research is the foundation of SEO and is connected to different SEO activities. This means you should choose a company that handles all these activities because it will know what to do at every step. Otherwise, getting keyword research separately may not help you gain the full benefits of SEO. That’s why we offer this service only with our main monthly SEO packages.

Why is it important to get proper keyword research services?

Keyword research is the foundation of SEO. You use it across different pages and posts. A mistake at this stage means the content you create won’t help your business rank on Google’s first page, and you may have to change everything again, which wastes your time.

How will long-tail queries benefit my business?

70% of searches globally on Google are made using long-tail queries. This shows us how important they are and why they cannot be ignored.

What is a keyword seed list, and how will it benefit me?

You can consider a keyword seed list the primary keywords of your business. By typing them into the Google search bar, you can identify your actual competitors. These keywords aren’t very numerous, but by using them with modifiers, you can generate many keywords related to your business.

Will your keyword research service help me with internal linking?

As we have explained, keyword research is the foundation of SEO, which means it is used in almost every SEO activity. Yes, it will greatly help you understand which query should be used as anchor text and which page or post should be linked.

What type of keyword research tools do you use?

We use Ahrefs, Semrush, and AnswerThePublic only to make sure we haven’t missed anything. That is their only purpose for us.

Ready to Start Keyword Research?

Keyword research is included in our main monthly SEO packages because it is connected to almost every SEO activity, ensuring your business receives the right direction at every step and your time and money aren’t wasted.

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